6 Mistakes That Can Ruin Your Online Travel Business

Travelling is one thing that you may find common in everybody’s hobby nowadays. In fact, it is a passion for many. People are getting busier and stressed out with each passing day. And traveling is the only thing that can help them to cut off from their busy schedules and get a bit relaxed. As a result, more and more people are in continuous search of online travel businesses that can help them plan their dream holidays. This has led to a massive rise in the competition in the travel business industry. You have to be distinctive to make your online travel business a success.A considerable amount of work goes into setting up your travel business, enhancing the showcase, and getting the desired number of customers. And a few mistakes here and there can ruin your venture even before starting.Here, are the most basic mistakes that you must avoid or it might kill your online travel business even before it takes off:1. Not offering complex travel services
People can easily plan their routine point-to-point tours or trips with the help of the Internet. What they need is someone to help them plan their trips with varied & complex requirement combinations. You must allow the customers to create and plan their travel packages as per their convenience. Providing regular travel packages will do no good to your online travel business but will instead lead the customers to continue planning their trip on other travel websites.2. No prompt support
Customer satisfaction is the first & foremost requirement in the travel business. You should be within your customer’s reach at any point of time. Yielding prompt support to your customer’s queries & complaints can save many of your customers from moving on to other travel portals. Try giving quick solutions and clearly mentioning all the instructions can help your business from getting bad reviews on Google & other social media platforms.3. Poor user interface
It’s very simple: “People buy what they look at and like”. So, it becomes necessary to have an attractive and engaging user interface. Customers should be easily able to traverse through your travel portal and get all the things they want. Your travel portal needs to have a simple yet classy design with an appealing call to actions, appropriate sorting filters and easy payment & checkout options. All these will help the customers to take up your proposal at the most opportune time.4. Not having a Unique Selling Proposition (USP)
There are numerous travel websites on the Internet. Following the same strategies like them won’t do any good to your business. It’s tough to beat them & move forward. At this point, you need to have a Unique Selling Proposition (USP). USP is the thing that differentiates you from the rest of the crowd. This means that you need to deliver something that none of the businesses from your niche does. For example, you can transform your business message to sell expert advice & personalized services rather than some deals, offers & discounts.5. No promotions or marketing
Promotions or marketing is the best way of reaching out to your target audience. Most of the travelers start searching online or on the social media platforms before planning their trip. Lacking marketing and promotions will make you lose some of your potential customers. You can hire an Internet marketing company to do this task for you.6. Lack of personalization
People don’t like to spend much time browsing all the options. They prefer websites that provide them with relevant suggestions as per their needs and interests. In this scenario, personalization can help you. Personalization allows you to learn about each customer so that you can suggest relevant solutions aimed at their needs and interests like What is their budget? What hotel brand do they prefer? Are they flexible with their dates? etc.By doing just a bit more than your competitors, you are sure to stand ahead of all the other online travel businesses and guarantee that you have a continuous flow of travelers for quite a long time to come.By evading these 6 mistakes, you are on your way to establishing an independent travel business.

SPDN: An Inexpensive Way To Profit When The S&P 500 Falls

Summary
SPDN is not the largest or oldest way to short the S&P 500, but it’s a solid choice.
This ETF uses a variety of financial instruments to target a return opposite that of the S&P 500 Index.
SPDN’s 0.49% Expense Ratio is nearly half that of the larger, longer-tenured -1x Inverse S&P 500 ETF.
Details aside, the potential continuation of the equity bear market makes single-inverse ETFs an investment segment investor should be familiar with.
We rate SPDN a Strong Buy because we believe the risks of a continued bear market greatly outweigh the possibility of a quick return to a bull market.
Put a gear stick into R position, (Reverse).
Birdlkportfolio

By Rob Isbitts

Summary
The S&P 500 is in a bear market, and we don’t see a quick-fix. Many investors assume the only way to navigate a potentially long-term bear market is to hide in cash, day-trade or “just hang in there” while the bear takes their retirement nest egg.

The Direxion Daily S&P 500® Bear 1X ETF (NYSEARCA:SPDN) is one of a class of single-inverse ETFs that allow investors to profit from down moves in the stock market.

SPDN is an unleveraged, liquid, low-cost way to either try to hedge an equity portfolio, profit from a decline in the S&P 500, or both. We rate it a Strong Buy, given our concern about the intermediate-term outlook for the global equity market.

Strategy
SPDN keeps it simple. If the S&P 500 goes up by X%, it should go down by X%. The opposite is also expected.

Proprietary ETF Grades
Offense/Defense: Defense

Segment: Inverse Equity

Sub-Segment: Inverse S&P 500

Correlation (vs. S&P 500): Very High (inverse)

Expected Volatility (vs. S&P 500): Similar (but opposite)

Holding Analysis
SPDN does not rely on shorting individual stocks in the S&P 500. Instead, the managers typically use a combination of futures, swaps and other derivative instruments to create a portfolio that consistently aims to deliver the opposite of what the S&P 500 does.

Strengths
SPDN is a fairly “no-frills” way to do what many investors probably wished they could do during the first 9 months of 2022 and in past bear markets: find something that goes up when the “market” goes down. After all, bonds are not the answer they used to be, commodities like gold have, shall we say, lost their luster. And moving to cash creates the issue of making two correct timing decisions, when to get in and when to get out. SPDN and its single-inverse ETF brethren offer a liquid tool to use in a variety of ways, depending on what a particular investor wants to achieve.

Weaknesses
The weakness of any inverse ETF is that it does the opposite of what the market does, when the market goes up. So, even in bear markets when the broader market trend is down, sharp bear market rallies (or any rallies for that matter) in the S&P 500 will cause SPDN to drop as much as the market goes up.

Opportunities
While inverse ETFs have a reputation in some circles as nothing more than day-trading vehicles, our own experience with them is, pardon the pun, exactly the opposite! We encourage investors to try to better-understand single inverse ETFs like SPDN. While traders tend to gravitate to leveraged inverse ETFs (which actually are day-trading tools), we believe that in an extended bear market, SPDN and its ilk could be a game-saver for many portfolios.

Threats
SPDN and most other single inverse ETFs are vulnerable to a sustained rise in the price of the index it aims to deliver the inverse of. But that threat of loss in a rising market means that when an investor considers SPDN, they should also have a game plan for how and when they will deploy this unique portfolio weapon.

Proprietary Technical Ratings
Short-Term Rating (next 3 months): Strong Buy

Long-Term Rating (next 12 months): Buy

Conclusions
ETF Quality Opinion
SPDN does what it aims to do, and has done so for over 6 years now. For a while, it was largely-ignored, given the existence of a similar ETF that has been around much longer. But the more tenured SPDN has become, the more attractive it looks as an alternative.

ETF Investment Opinion

SPDN is rated Strong Buy because the S&P 500 continues to look as vulnerable to further decline. And, while the market bottomed in mid-June, rallied, then waffled since that time, our proprietary macro market indicators all point to much greater risk of a major decline from this level than a fast return to bull market glory. Thus, SPDN is at best a way to exploit and attack the bear, and at worst a hedge on an otherwise equity-laden portfolio.

5 Keys To Unlocking The Secret To A Successful Online Business

The Way Most People Look At Online BusinessMany people start an online business, or any small business that doesn’t require a huge amount of start-up capital, and then just… give up! What’s worse, they blame the business model saying, “Oh, that thing doesn’t work”.What’s really funny to me is that a lot of people lump an online business into the likes of network marketing, or multi-level marketing models, which is distinctly not true at all!It’s just their ignorance of the subject showing!My mentor and online marketing expert says there are primarily 5 keys needed to create a sustainable online business.So What Are the 5 Keys To Unlocking the Secret To A Successful Online Business?Key #1: It’s A Business Not A HobbyYou must differentiate between earning a living online and making money online. Earning a sustainable income involves learning the business of how to provide more value to people online, whereas making money online involves chasing the “new thing” to hit town, or that get rich quick scheme your neighbor is doing. You know, that deal that says, “You can become a millionaire for $99.95!” Generally, opportunity seekers.It’s important to learn the skills required to build and operate a successful business. It’s like the difference between flying a simulated plane program and flying a real plane. You wouldn’t expect to jump into a real plane and just.. fly… would you? Of course not! You need to learn how to fly a plane successfully, from an expert!Why would you expect to just “know” how to build a profitable online business? You need to learn from someone, preferably an expert! Always choose to learn from someone who is experiencing the success you want. Never from someone who just teaches theory.Key #2: Be Prepared To Take Action And Get StartedNo experience is necessary to start learning how to build an online business. You really just need to be teachable!There is no age requirement. In fact, the average age of students in one cutting edge online business training platform is 48. There are students ranging from 16 through 75.The only thing really required is that you have a strong work ethic and a big dream.A great business training program should consist of plug and play style training modules, including a personal success blueprint.You should be able to work in these modules at your own pace and have access to live and recorded training workshops.The best advice is to use the 80/20 rule for training.You should spend 20% of your time learning and 80% of your time applying that knowledge.Too many people can get stuck in training mode and never take a step into action. Also called, “Information Constipation”.Not using the 80/20 rule leads to overwhelm, and overwhelm doesn’t lead to action.Key #3: Provide Proper ValueIn order for you to stand out, and not be mistaken for one of those less than authentic individuals that you can find online, or anywhere really, you need to provide value, real value to your prospective customers.When you provide real value to people you don’t have to talk them into anything using phony language. Just be yourself, be genuine.Real value consists of providing the tools and information your prospects need to help them make an informed decision and improve their life.Key #4: Learn How To Drive TrafficMany folks believe that if you build it (a slick website) they will come (people by the dozens!). Unfortunately it’s not that simple.A new website is like a new brick and mortar shop tucked away in a dark little part of town that nobody knows is there.You have to learn how to “drive traffic” to your website. This is the “meat” of any good business training, and is the cornerstone of an online business. No traffic = no salesKey #5: Learn How To Convert The TrafficLearning how to convert traffic is about providing the right offer.Providing the right offer is about solving your prospective customer’s problem.We all have a problem, (some of us way more than one!) something that keeps you awake at night, or that you tend to worry about.It could be mounting medical bills, or the fear of illness and how it could impact your life, the job market & job security, sending kids to school, helping aging parents, not enough retirement income, the list goes on… and on.Part of the education process is learning about people, how to communicate, how to help them solve their problems, along with the process of buying.Side note: The beauty of developing an online business is that you can sell your own products or somebody else’s products as an affiliate marketer. Or, with the right guidance and education, you could discover what you are really passionate about and build a business around it. It really is possible for anyone to build an online passion business.I would add one more key to these 5.I would add that you have to want to help people. If you are only interested in making money you will be building your business on shifting sand rather than a solid foundation.Not that there is anything wrong with making money, but it shouldn’t be the primary reason to be an entrepreneur.Being An EntrepreneurBeing an entrepreneur is more about building something, helping people, and changing their lives. It’s solving a problem. Being innovative. Be someone who wants more than just to change one life, theirs! Be someone who can have an impact on the world by just being honest, authentic and caring.